Landmark new North Stand for Lamex Stadium ‘crucial to continuing success at Stevenage FC’
PUBLISHED: 12:00 07 May 2015 | UPDATED: 13:26 07 May 2015
Ambitious plans to transform Stevenage FC’s Broadhall Way home with a new stand which will put the Lamex Stadium on the map have been announced today.
As the players get set for League Two play-off games against Southend over the next week with promotion to a higher tier still within their grasp, the development plan looks to the future to give fans a better experience – and the club the chance to build the revenues that will ensure even greater success.
The current 645-seat North Stand would reportedly be replaced by a two-tiered structure with seats for 1,546.
The blueprint is described as a state-of-the-art development which is a centrepiece of a long-term strategy, with top drawer conference and banqueting facilities an integral part of the plan.
Planning permission is now being sought from Stevenage Borough Council and the club is calling on its growing fanbase and the community at large to back the scheme.
The club is keen to make the current low-key stadium a real landmark, with the ‘signature’ stand to be designed with a theme of innovation and excellence and establishing itself as a gateway to the town centre.
A club statement said: “The new stand would complement the town’s growing status as a destination for international business and innovation and provide much-needed facilities in a key location.
“With an ever-growing and loyal fan base invested in its success and a new corporate and commercial team behind the scenes, the time is right to ‘make a Stand for Stevenage’.
“The club is mindful of the poor visual impact the stand has for visitors heading along the A602 and it is hoped key stakeholders in the community and beyond will support the ambitious plans for change.”
The development is seen as key to the club’s climb up the professional football pyramid, continuing the progress that has seen successes including winning the first cup final at the new Wembley to lift the FA Trophy in 2007 and securing league status for the first time in 2010.