Hitchin businesswomen support Get Your Frock On! campaign for animal-free breast cancer research

Hitchin Women in Business Networking Group get their frock on in aid of animal-free research into br

Hitchin Women in Business Networking Group get their frock on in aid of animal-free research into breast cancer. Picture: Louise Yexley - Credit: Archant

Hitchin’s Women in Business Networking group donned their posh frocks to raise funds for animal-free research into breast cancer.

Get Your Frock On! is a partnership between Hitchin-based charity Animal Free Research UK and Breast Cancer UK, who are combining their expertise as part of a groundbreaking three-year research project.

In the spirit of ‘getting smart about breast cancer’, the networking group met at The Sun Hotel dressed in smart evening wear – and raised £170 towards the campaign.

Louise Yexley, who runs the group, said: “It’s seemed a bit strange conducting business in ball gowns. We did get a few strange looks by diners in The Sun Hotel – but it is for a good cause, and we were pleased to be able to help towards this important research that affects one in eight women.”

To find out more about the campaign, have a look at getyourfrockon.org.

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