That’s the way to do IT

THE East of England Development Agency (EEDA) is offering businesses in Hertfordshire the chance to view its successful Fight the Credit Crunch with IT seminar online. The workshop, held across the East of England at the end

THE East of England Development Agency (EEDA) is offering businesses in Hertfordshire the chance to view its successful 'Fight the Credit Crunch with IT' seminar online.

The workshop, held across the East of England at the end of last year, sold out quickly. But, if you missed the chance to book a place, you can now view the workshop on the takeITon website at www.takeiton.org.uk.

The online workshop demonstrates how Information Technology can help businesses grow, increase productivity and fight off the effects of the current global economic downturn.

It has been delivered as part of the takeITon campaign, an initiative designed to help small businesses improve their understanding and use of IT. The video is led by Derrick Cameron, an IT professional who specialises in talking in plain English about IT; he explains how it can help small businesses streamline their processes and transform their performance. In this online workshop, he guides small and medium-sized enterprises (SMEs) through a variety of tips around how to maximise the use of IT to save money, win more business and manage finances more effectively. The workshop covers a range of subjects.

l How technology can help manage creditors and make sure invoices get paid on time.

l Quick and simple ways to use IT to win more business from existing customers.

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l Low-cost, IT-driven marketing techniques to help a business stand out from the crowd.

l How to use technology to save money by working smarter, not harder.

Jan Pinkerton, head of business ICT and intelligence at EEDA, said: "Recent research by EEDA has found that businesses with higher levels of IT adoption are more likely to benefit from higher business productivity and growth.

"This online workshop will help demonstrate to businesses that simple low-cost IT solutions can go a long way to improving productivity and efficiency, particularly in thesechallenging economic times.

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