ASDA SCRAPS AGE QUESTIONS

PUBLISHED: 12:06 11 September 2006 | UPDATED: 10:51 06 May 2010

SUPERMARKET giant Asda announced today that it will no longer ask people applying for a job at its stores to give their date of birth on their application form. The supermarket chain said it would employ staff of all ages – from 16 to over 70 – which goes

SUPERMARKET giant Asda announced today that it will no longer ask people applying for a job at its stores to give their date of birth on their application form.

The supermarket chain said it would employ staff of all ages - from 16 to over 70 - which goes beyond new age discrimination legislation coming into force on October 1.

The chain, which has 308 stores across the UK, employs more than 30,000 people over 50.

Asda people director David Smith said: "We simply don't see the point in asking people for their age when it's completely irrelevant to our recruitment process.

"We take on the best personality for the job, regardless of when they were born.

"Our oldest recruit was over 80 when they joined us and they're living proof that age isn't a barrier at Asda.

"We also have thousands of colleagues working for us who are beyond the traditional retirement age of 65, and many of these are people who have had successful careers in other industries but been forced into retirement.

"We're now reaping the benefits as they enjoy a second career in retail.

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